{"id":1784,"date":"2020-11-30T21:44:24","date_gmt":"2020-11-30T20:44:24","guid":{"rendered":"https:\/\/galleriaandfriendsmilano.com\/?page_id=1784"},"modified":"2026-02-09T14:40:24","modified_gmt":"2026-02-09T13:40:24","slug":"vigano-altamoda","status":"publish","type":"portfolio_page","link":"https:\/\/galleriaandfriendsmilano.com\/en\/portfolio_page\/vigano-altamoda\/","title":{"rendered":"Vigan\u00f2 Altamoda"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1571388717140{padding-top: 50px !important;padding-bottom: 50px !important;background-image: url(https:\/\/galleriaandfriendsmilano.com\/wp-content\/uploads\/2018\/01\/background-lines.png?id=104) !important;}&#8221; el_class=&#8221;no-bckg-img-ipad&#8221;][vc_column][vc_single_image image=&#8221;595&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space height=&#8221;22px&#8221;][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\">Between jewelery and fashion, since 1919<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;22px&#8221;][vc_column_text]<em>Sequins, beads and relics from a century ago, with Laura, the fourth generation of the Vigan\u00f2 family.<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1571389155195{padding-top: 10px !important;padding-bottom: 10px !important;background-image: url(https:\/\/bridge131.qodeinteractive.com\/wp-content\/uploads\/2018\/01\/background-lines.png?id=104) !important;}&#8221; el_class=&#8221;no-bckg-img-ipad&#8221;][vc_column][vc_gallery interval=&#8221;3&#8243; images=&#8221;1055,598,599,1049&#8243; img_size=&#8221;928&#215;491&#8243; onclick=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1571389237300{padding-top: 10px !important;padding-bottom: 50px !important;background-image: url(https:\/\/galleriaandfriendsmilano.com\/wp-content\/uploads\/2018\/01\/background-lines.png?id=104) !important;}&#8221; el_class=&#8221;no-bckg-img-ipad&#8221;][vc_column][vc_column_text]<em>A dip in the Belle \u00c9poque, between chandeliers of the early Twentieth Century, mosaics of colored stones and posters. It all starts with Carlo Vigan\u00f2, who in 1919 took over a haberdashery which he gave his name and style. It sells sequins, feathers, beads, paillettes and embroidery for ladies able to interpret the European style with an all-Italian taste. Carlo takes over a second store, in the heart of Galleria Vittorio Emanuele, where he sells quality jewelry and trinkets and where the family stayed until 2016, when they reopen a new boutique situated in Via Gonzaga 5. In the second post-war period, his son Gianni took over the activity and went on until the Nineties, successfully crossing the changes of the Sixty-eight, proposing those \u201cfashion accents\u201d able to tell a new youthful female aesthetic. It is on the ability to keep up with the times that the Vigan\u00f2 family has always built its success. In the last few decades there has been the boom of \u201cdo-it-yourself\u201d with many passionate ladies who come here to stock up in order to compose their own jewels, madly appreciating the pearls and beads of a century ago that can still be found here. In 1984, Carlo\u2019s nephew, Giancarlo, took over the activity and today he shares the management of the double store with his daughter Laura, the fourth generation of Vigan\u00f2.<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1571389237300{padding-top: 10px !important;padding-bottom: 50px !important;background-image: url(https:\/\/galleriaandfriendsmilano.com\/wp-content\/uploads\/2018\/01\/background-lines.png?id=104) !important;}&#8221; el_class=&#8221;no-bckg-img-ipad&#8221;][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1571391551862{padding-bottom: 30px !important;}&#8221;]<span data-type=\"normal\"  class=\"qode_icon_shortcode  q_font_awsome_icon fa-3x  \" style=\" \"><span aria-hidden=\"true\" class=\"qode_icon_font_elegant icon_pin qode_icon_element\" style=\"\" ><\/span><\/span>[vc_empty_space height=&#8221;12px&#8221;][vc_column_text]<em>Via Paolo da Cannobio, 39 &#8211; Milano<\/em>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1571390769452{padding-bottom: 30px !important;}&#8221;]<span data-type=\"normal\"  class=\"qode_icon_shortcode  q_font_awsome_icon fa-3x  \" style=\" \"><span aria-hidden=\"true\" class=\"qode_icon_font_elegant icon_phone qode_icon_element\" style=\"\" ><\/span><\/span>[vc_empty_space height=&#8221;12px&#8221;][vc_column_text]<em>+39 02 874172<\/em>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<span data-type=\"normal\" data-hover-icon-color=\"#a6a695\" class=\"qode_icon_shortcode  q_font_awsome_icon fa-3x  \" style=\" \"><a  itemprop=\"url\" href=\"https:\/\/www.vigano1919.it\" target=\"_blank\"><span aria-hidden=\"true\" class=\"qode_icon_font_elegant icon_search qode_icon_element\" style=\"\" ><\/span><\/a><\/span>[vc_empty_space height=&#8221;12px&#8221;][vc_column_text]<a href=\"https:\/\/www.vigano1919.it\"><em>www.vigano1919.it<\/em><\/a>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1571388717140{padding-top: 50px !important;padding-bottom: 50px !important;background-image: url(https:\/\/galleriaandfriendsmilano.com\/wp-content\/uploads\/2018\/01\/background-lines.png?id=104) !important;}&#8221; el_class=&#8221;no-bckg-img-ipad&#8221;][vc_column][vc_single_image image=&#8221;595&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space height=&#8221;22px&#8221;][vc_column_text] Between jewelery and fashion, since 1919 [\/vc_column_text][vc_empty_space height=&#8221;22px&#8221;][vc_column_text]Sequins, beads and relics from a century ago, with Laura, the fourth generation of the Vigan\u00f2&#8230;<\/p>\n","protected":false},"author":4,"featured_media":786,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[25,36],"portfolio_tag":[],"evento":[],"class_list":["post-1784","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-botteghe-of-milan-en","portfolio_category-fashion-accessories-en"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"_links":{"self":[{"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/portfolio_page\/1784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/portfolio_page"}],"about":[{"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/types\/portfolio_page"}],"author":[{"embeddable":true,"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/comments?post=1784"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/media\/786"}],"wp:attachment":[{"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/media?parent=1784"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/portfolio_category?post=1784"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/portfolio_tag?post=1784"},{"taxonomy":"evento","embeddable":true,"href":"https:\/\/galleriaandfriendsmilano.com\/en\/wp-json\/wp\/v2\/evento?post=1784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}