The soul of a city lies in the memory of some people, who carry on a job, a trade, a form of craftsmanship, day by day, hidden behind a shop window, closed in an underground laboratory or in an apartment on the third fl oor of a historic building.

It is time to promote this tangible and intangible heritage of inestimable value that the Ancient Shops hold for the city of Milan. Time has not stopped in the Ancient Shops, but has been renewed through the generational change. They are the ones who make tradition and hand it down, together with an organic and conscious innovation. Go and discover them!